Future of dairy

I spent two years travelling and researching the future of dairy around the world with the support of a Nuffield Farming Scholarship and the Trehane Trust. My final report was published in late 2018 and emphasised the importance of brands for the future viability of the sector.

I am giving talks on my findings at the Oxford Real Farming, Nuffield, Dairy Tech and Semex conferences as well as a number of other public events. And an op-ed summarising my findings was published by Farmers Weekly.

Stories I’ve written so far…
– Why re-branding milk is a better option than generic advertising
– Podcast debate: What’s the future for dairy?
– Animal free milk
– Specialist milk for coffee brands
– The rise of microdairies
– Get ready for the megadairies
– What is milk anyway?
Wow no cow: the farmer making oat milk
– Organic milk and dairy gets boost
– Where can I buy milk from a farm?
– Check out Tesco’s fictional farms
– Sweden’s and the dilemma of higher welfare
Cow’s milk v almond milk
– The oat ‘milk’ farmer
– The Barista milk farmer
– Is the dairy industry having an image crisis?
– Arla, Nestle and the future of dairy
– Dutch reach peak dairy
– Dairy’s dilemma: what to do with male calves and follow-up story on industry response and new markets
– Farmers finding markets for dairy bull calves



Farmers Weekly op-ed